Hello, I’m John and I’m a Designer.
I love helping brands bring their ideas to life through thoughtful, purposeful design. Over the past 20+ years, I've worked on everything from packaging for national CPG brands to logos, apparel, social media, and brand identity for small businesses. Whether I'm helping build a brand from the ground up or fine-tuning the details for production, I enjoy creating work that's both visually strong and built to last.
Featured Work
Sport Beans Redesign
Visual and functional updates led to an increased shelf presence in a highly competitive sports nutrition market.
Valley Fine Foods Portfolio of Brands
Led the in-house creative for a multi-line CPG food brand, shaping everything from packaging to marketing across retail, digital, and print
Coup De Sade Champagne
Collaborated on the development of a luxury beverage brand through identity design, packaging, and marketing.
I’ve spent my career collaborating with consumer brands and small businesses to help connect with their audience. Here are a few other projects I’ve worked on.
TableRunner Food Delivery
Developing a visual identity and packaging system for a food-delivery concept from the ground up.
Jelly Belly Candy Company
Bringing a nationally recognized brand to life across packaging, campaigns, and experiences—from concept through production.
Soleful Apparel
Building a brand around the intersection of streetwear, culture, sport and music.
Vallejo Run Club
Creating a community-first identity that feels local, energetic, and built for runners.
Logo Collection
Translating different brand stories into distinct visual identities.
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